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SUMMARY:The Dirty Dozen of Powder Coatings
DESCRIPTION:Register Now \n  \nAbout This Webinar\nThe 12 Critical Areas That Separate Average Operations from World-Class Powder Coating Performance \n\nPowder coatings have been commercially used since the 1960s and saw accelerated global adoption in the late 1970s. Today\, they are a preferred industrial finishing solution across architectural\, automotive\, transportation\, and general industrial markets. Yet despite decades of technical advancement\, many powder coating operations continue to underperform; not because of chemistry limitations\, but due to overlooked process fundamentals. \n\n\nThe Dirty Dozen of Powder Coatings presents twelve critical operational focus areas that consistently differentiate average finishing lines from high-performing\, optimized systems. \n\n\nDeveloped by Steve Houston and informed by research and collaboration with industry experts across multiple sectors\, this session delivers a structured framework for evaluating and strengthening powder coating performance. Rather than offering broad theory\, this presentation concentrates on measurable\, controllable variables that directly impact efficiency\, applied cost\, and quality outcomes. \n\n\n“This session was developed for both beginners and seasoned professionals. My research has shown that many of these twelve areas are either overlooked or not given the level of attention required to truly optimize a powder coating operation.” — Steve Houston \n\n\nThe Dirty Dozen framework is applicable to both newly designed systems and long-established operations seeking measurable improvement. In one focused hour\, participants will gain clarity on the areas that most directly influence process stability\, yield optimization\, and long-term operational excellence. \n\n\nFor professionals committed to elevating their finishing processes\, this session delivers concentrated technical value without unnecessary complexity. \n\nWhat You Will Learn \n\nParticipants will gain practical insight into the twelve operational areas that most directly influence powder coating success\, including: \n\n\n\nThe most commonly overlooked process variables\n\n\n\n\nHidden inefficiencies that increase applied cost\n\n\n\n\nThe relationship between pretreatment\, application\, and cure\n\n\n\n\nHow small process deviations lead to major quality failures\n\n\n\n\nCritical control points for optimizing transfer efficiency\n\n\n\n\nWhy many experienced operations still leave performance on the table\n\n\n\nThis session provides a structured framework that can be immediately applied to both new installations and established finishing lines. \n  \n\nWho Should Attend \n\nThis webinar is designed for powder coating applicators\, production managers\, quality engineers\, OEM finishing supervisors\, technical sales professionals\, process engineers\, and business owners evaluating powder expansion. Whether new to powder coating or experienced in the field\, attendees will leave with a clearer understanding of the foundational areas that must be controlled to achieve consistent\, high-performance results. \n\n\n  \n\nAbout the Presenter  \nSteve Houston – President\, Vtracoat Inc. \nSteve has over 25 years of leadership experience in the industrial coatings industry. He has led global marketing\, sales\, technical support\, and R&D organizations across major powder coating platforms. Formerly Global Marketing Director for DuPont’s Industrial Coatings Division\, Executive Director of The Powder Coating Institute\, and Vice President at TCI Powder Coatings (RPM)\, Houston is widely recognized for his expertise in powder coating optimization and industry education.  He currently serves as President of Vitracoat\, the largest independent powder coatings manufacturer in North America. \n\n 
URL:https://apca.vip/event/the-dirty-dozen-of-powder-coatings/
LOCATION:Online
CATEGORIES:Training & Events,Webinars
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